Environmental Claims

Where is Canada's Guidance on Environmental Claims

Where is Canada’s Guidance on Environmental Claims?

Environmental Claims, Greenwashing / By

There continues to be increased global activity and enforcement around environmental claims and greenwashing, the practice of making false or misleading environmental sustainability claims. The U.S. is consulting on updates to its Green Guides, Europe is planning to introduce new laws to prevent greenwashing, and the U.K. is cracking down on net-zero claims. Which leaves

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Competition Bureau Archived Canadian Environmental Claims Guide: Now What?

1 Comment / Environmental Claims, Greenwashing / By

On November 4, 2021, the Competition Bureau archived Environmental claims: A guide for industry and advertisers, stating that: “The Guide may not reflect the Bureau’s current policies or practices and does not reflect the latest standards and evolving environmental concerns. The guide will remain available for reference, research and recordkeeping purposes, but it will not be

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